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A Good CMS Can Power eCommerce Store



Selling online is becoming strategically important and complex as it is expending faster than traditional retail. With this growth in number of users buying online, we have also seen eCommerce reaching multiple geography and 100s of thousand product options to sell. It becomes very important for a eCommerce site to strength companies online presence by standing out of crowd and enhancing the customer buying experience.

A greater customer experience could be achieved by present buyers with product images/videos, product descriptions and product feature details (supporting multiple languages / locales), pricing and much more in an aesthetically appealing and easy-to-browse presentation. More over an enterprise needs a good CMS (Content Management System), to support such data and empowering their marketing strategy team to upload and manage all of the necessary content to provide a meaningful user experience from one central location.



Here’s are my top picks as a good open-source CMS tool, which can be integrated easily with our Commerce sites.

Hippo CMS :
    Hippo CMS 7.5 is an enterprise-class open source software product designed to empower your audience. Consumers of Web content are now coming to expect context-enriched experiences that use location, presence, language, behavior, social attributes and other environmental information to anticipate their needs.

Magento :
     Magento is classified as an open source eCommerce platform that eases the flow between design and online sales. Magento is one of the fastest growing eCommerce solutions in the market, and with their long list of features it’s not hard to see why. Magento likes to out-smart other content management systems for eCommerce by providing excellent options to grow your site. Magento is a very flexible eCommerce platform that lets you Manage multiple websites, integrate Google Website Optimizer and over 50 payment gateways.

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